 |
|
| Media Release |
| For immediate release |
|
June 02, 2010 |
| “Strut for a Cure” Presented by Fashion Magazine, Raising Funds for Children’s Cancers
|
|
|
“Strut for a Cure” Gala
The Berkeley Church, Toronto
Thursday, May 27, 2010
Trade Secrets / Glamour Secrets was the exclusive hair sponsor at the “Strut for a Cure” Gala, a fashion and music event presented by Fashion Magazine and Coast to Coast Against Cancer Foundation to raise funds for children’s cancers.
Approximately 1,300 guests comprised of fashion designers, stylists, makeup artists, fashion bloggers, and other fashion and beauty-conscious consumers attended the charitable event. Featured at the gala was the infamous Jeanne Beker as the emcee, Canadian supermodel Coco Rocha and other Elite models, London UK designer Todd Lynn, and music from Dragonette. The event also had media coverage from CTV, Fashion Television, e-Talk, MTV/Much, and CP 24.
Trade Secrets / Glamour Secrets ensured all attendees had fabulous hair while they strut their stuff through the halls of the beautiful historical venue. Guests were supplied with hair care and skin care products in the venue’s bathrooms, including:
- HEMPZ moisturizer
- SEBASTIAN Shaper Plus Extra Hold Hairspray
- KMS CALIFORNIA Hairplay Makeover Spray
- AG Spray Varnish
- OPI Swiss Hand Guard Antiseptic Handwash Gel
And to make sure guests look their best on any day of the year, Trade Secrets / Glamour Secrets also provided $10 Gift Cards to every attendee towards their purchase of beauty supply products and salon services.
Stay tuned for FASHION Magazine’s August issue to read all about the premiere event.
Visit our facebook page for more photos: http://www.facebook.com/album.php?aid=180108&id=329425557281
Media Coverage of “Strut for a Cure”:
Fashion Magazine.com
http://www.fashionmagazine.com/videos/fashion/strut-for-a-cure-2010/
E-Talk
http://watch.ctv.ca/etalk/highlights/etalk-highlights/#clip307411
Globe and Mail
http://www.theglobeandmail.com/news/national/toronto/strut-for-a-cure/article1584770/
BlogTO
http://www.blogto.com/fashion_style/2010/06/strut_for_a_cure_and_the_lovely_coco_rocha/
CTV News
http://watch.ctv.ca/news/top-picks/strut-for-a-cure/#clip306496
Much Music
http://www.muchmusic.com/tv/mod30/video.aspx?eid=51174
Masthead
http://www.mastheadonline.com/news/2010/20100527667.shtml
MarissaBronfman.com
http://marissabronfman.com/blog/?p=396
For Those About to Shop Blog
http://forthoseabouttoshop.onsugar.com/Coco-Rocha-Struts-Cure-8588232
Real Style Network
http://www.realstylenetwork.com/index.php/2010/05/canada-style-coco-rocha-todd-lynn-strut-for-a-cure-fashion-show/
 Back |
|
|
