Everyday care for sustainable healthy hair with Alterna Bamboo

For anyone looking for a sustainable hair care line, Alterna’s newest Bamboo collection contains eco-certified organic ingredients that are grown responsibly and traded ethically. Every product contains pre organic bamboo extract, the fastest growing botanical resource on the planet, that promises to strengthen hair from the cortex to the cuticle while repairing damage. Whether you’re looking for smoother, more voluminous or shiner hair, the Alterna Bamboo collection will make your hair stronger and healthier on the inside and out.

Alterna Bamboo Smooth combines the power of bamboo and rare, organic Kendi Oil to eliminate frizz and add shine just after one application. Rich in Omega 3, 6 and 9, Kendi Oil is one of the world’s greatest sources of essential fatty acids that replenishes and reinforces every strand’s natural lipid layer. This line contains: Bamboo Smooth Anti-Frizz Shampoo & Conditioner and Bamboo Smooth Kendi Pure Oil Treatment.

We are also receiving Bamboo Smooth Kendi Oil Dry Oil Mist.

For those of you who are looking to pump up the volume, opt for the Alterna Volume line. These products are filled with phyto-nutrient rich Maca Root, which combined with Bamboo extract, leaves hair fuller, thicker and lifted. Combat thinning hair with the Bamboo Volume line. This line contains: Abundant Volume Shampoo & Conditioner and Uplifting Root Blast.

Made with Indian Gooseberry rich in vitamin C, Alterna Shine leaves your hair with a veil of mirror-like shine without adding unwanted weight. Antioxidants prevent damage from free and harmful radicals that can weaken hair and reduce shine. This line contains: Luminous Shine Shampoo & Conditioner, Shine Silk-Sheen Brilliance Cream and Luminous Shine Mist.

The fragrance of the entire Alterna Bamboo line is subtle, earthy and fresh. Made with gentle ingredients, this line contains Color Hold technology that helps retain the intensity of your colour. The Alterna Bamboo collection is safe to use on colour-treated, keratin treated or permed hair.

Stores will be receiving this line sometime later this week. Call your local Trade Secrets / Glamour Secrets for more information.